TV shows on DVD immediately - including commercials? Jan18 '07

I was informed today that season 6 of 24 is already being released on DVD, even though the episodes just started airing this week.

My impression was shock, to say the least, since the past few years I've patiently waited for the entire box set to be released each December - almost 9 months after the last episode airs. Typically with television shows (as with movies), there is a certain "wait time" for the DVD box set to be produced and distributed.

If this is true, perhaps we won't have to wait long for television shows to come out on DVD - which is my preferred way of watching television. We could essentially "keep up" with the network airing of television shows - but without having to commit to a "set schedule," such as every Monday at 7 PM. DVD's offer more freedom, and without the commercials (more on "commericials" in a minute).

My source says that a single DVD will be released each week - or something to that effect.

I realize iTunes probably already does this, in the form of digital downloads, but I was curious if Netflix carried it.

Sure enough, Netflix has a DVD rental available for 24, Season 6 Premiere. From what I can tell, this disc is the first few episodes of season 6, but it's hard to tell for sure. I don't actually see a description of what's on the disc - such as, "This disc contains episodes xxxx, xxx, etc."

Still, it appears legitimate.

What about conflicting with commercials?

This is a curious concept, considering DVD's don't contain commercials - so don't the television networks risk losing regular viewers - specifically for the commercial revenue?

It appears this is the case, but another viewpoint has just come my way.

It seems that many television networks are including commercials in the TV show itself. How can they do this, you wonder?

Simple - just include "product placement" on the set, or as part of the script.

I noticed this on the DVD box set for 24, Season 5 - the telephones inside CTU all had a large Cisco Systems logo on them - which was always visible when someone was using a phone. I wondered what this was about, and now it all makes sense.

So it appears commercials are now part of the show. Great!

Also, I remember many lines from The Office where characters have specifically mentioned an existing network television show, products, or something to that effect.

Great idea - and I'm surprised I am just finding out about this.

Categories: Advertising , DVD , Television

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I too prefer to catch a TV series once it comes out on DVD. I have always been against setting my personal schedule around a particular TV program. ... Read more.

matthom is published and produced by Matt Thommes - an independent publishing enthusiast, mobile blogger, content creator, informative writer, web developer from Chicago. Never one to conform, Matt intends to promote the effect the web has on our lives, in an effort to intensify, instruct, and clarify all that is happening around us.

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